Graphic Design

Graphic design is about more than an arresting image. It’s about research, target markets, the balance of words and images, and much more. This course is an introduction to the techniques and theory behind graphic design. Throughout the course you’ll put your newly developed knowledge into practice to create a portfolio of work which includes packaging design, CD covers and posters.

On completion of this course you will receive a Stotts Cengage Education Graphic Design Certificate.

SUBJECTS:
1. Idea Development and Brainstorming
2. Research Behaviour and Techniques
3. Relativity of Objects to Each Other
4. The Edge of the Paper
5. Text – Fonts – Composition - Colour
6. The Colour Wheel
7. Hue, Tone and Saturation
8. Colour Theory
9. Text, Image and Space
10. Loaded Images and History
11. Connotations and Metaphors
12. Context and Target Market
13. Text on Text – Text Treatments, Placement
14. Text and Image – Text Treatments, Placement
15. Largely Image, Imagination

Course Number:	802
Prerequisites:	Open entry
Assessments:	20 lessons / 20 assignments
Duration:	This course must be completed within 24 months.
Level:	Equivalent to Level 3 course
	Stotts Cengage Education is registered as a private training establishment by the New Zealand Qualifications Authority (NZQA) under the provisions of the Education Act 1989 and its subsequent amendments. This course has no National Qualifications Framework accreditation and no credits will be reported to NZQA upon completion.